During the Marketing Fundamentals workshop, you will learn about the general marketing mix in order for you to implement successful marketing strategies for your brand.
The Marketing Fundamentals Workshop will take place for 2 hours for 4 weeks in a row.
Module 1: Intro, target marketing & pricing
Module 2: Product & distribution
Module 3: Branding & promotion
Module 4: Customer journey
The format will consist of videos in combination with live webinars. The videos will explain the theory and you will have access to these to watch before each workshop. You will also be required to do “homework” to put the theory into practice.
You should be prepared to share and exchange what you prepared during the 2-hours with the other startups.
Additionally, you will network with other entrepreneurs!
Your host will be Sabrina Polakoff, founder of Make My Day Group.